From the category archives:

Levi's Jeans

Levi’s, Woolrich and The North Face for Your Mojo

March 18, 2012

We’ve long campaigned to keep you updated on all the imortant holidays, and here is yet another milestone: Tomorrow, of course, is Mojoday, the spring holiday celebrated by Discordianism, a religion begun by two people after they had some rather startling realizations at a bowling alley in 1959. But you already knew that. Mojoday, naturally, [...]

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March Madness with Carhartt, Levi’s and Red Wing

March 14, 2012

Okay, March may be bookended by the whole lion and lamb thing. But weaving through the whole month: it’s wall-to-wall basketball. We have the professionals and their drama, including New York’s very own Linsanity. And we have the NCAA tournament. Sweet sixteen. Elite eight. Final four. Brackets. Folks, it’s so important that Letterman gets pre-empted [...]

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In Like Levi’s and Woolrich, Out Like The North Face

March 12, 2012

They tell us that March comes in like a lion and goes out like a lamb. This would have us believing that it’ll start stormy and end gently. But our Research Department has discovered some startling information. That we’d like to share with you. Lions sleep 16-20 hours a day. And most lambs are Type [...]

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Spoil Yourself with Levis and Woolrich

February 29, 2012

As we’re sure you already know, tomorrow is National Pig Day, excepting the kosher, halal and vegetarian/vegan communities. It’s a curious holiday: while many activities are planned around the nation to honor the life and intelligence of the pig, other activities are simply designed the eat the pig. Depending on how you celebrate, the pig [...]

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Leap into Spring Fashion

February 28, 2012

Check this out: 2012 is a leap year. Tomorrow is February 29th, and this day only comes around once every four years because we have to compensate for the funky revolution of the Earth around the Sun by adding that extra day. And so people were, are and will be born on this day, like [...]

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Blending Comfort and Self Expression

February 20, 2012

From our “What’s Up With That?” department, do you ever wonder what movie critics do on their days off—do they go see a movie? You ever wonder if the manicurist does her own nails? When it comes to clothing, we may not be exactly what we wear. Still: clothing gives us hints of someone’s attitude, [...]

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Get Out of the House and into Contemporary Fashion

February 15, 2012

Tomorrow in history…well, this is fairly amazing. On February 16th, 1957, the Toddlers’ Truce got cancelled. And yes, you read it here first. Seems that the British government said that their TV station had to shut down every Monday through Friday from six to 7 in the evening so that all of England could put [...]

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We Are The Dave’s

January 29, 2012

Alongside today being the birthdays of, oh, W.C. Fields and Tom Selleck, the Investigations Unit of this blog has discovered an all-important calendar even. Today is the 27th anniversary of the recording of “We Are The World.” This is notable in that it brought together the unlikely combinations of musicians who, if you ask us, [...]

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Football and Clothes: A Good Bet

January 22, 2012

Football, you bet. Super Bowl dreams dancing in our heads. As of this writing, neither Ravens nor Patriots, and neither 49ers nor Giants, have won their chance for this year’s king of the pigskin world status. Yeah, it seems a bit odd, this being the Internet of instant information and all that jazz, for us [...]

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Covering Up for All the Right Reasons

January 19, 2012

So yesterday Wikipedia went dark. And Google had a black rectangle over its logo, with just a hint of the “g’s” blue tail peeking out from below. Protest stuff, making a statement over an issue. And it got us thinking about how we cover ourselves, too…with clothes. We’re not Adam and Eve—unless your name is [...]

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